
Yieldstreet x Saya Woolfalk
Yieldstreet's ARTSPARK at Frieze Los Angeles was an exclusive event that aimed to support emerging artists, featuring the unveiling of Saya Woolfalk's impressive 40-foot "Cloud Mural." Guests were able to take home one of its 196 tiles as a keepsake.
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The private gathering was catered by the renowned James Beard-nominated chef Jeffrey Nimer, providing guests with a culinary experience to remember. As part of the event's planning, I played an essential role in designing and creating all the graphics, including the menu, wall graphics, signages, and invitations.
Agency: Optimist Inc
Client: Yieldstreet
Year: 2022
Role: Graphic Design / Experiential Design





Optimist Inc, Los Angeles
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Client: Yieldstreet, New York
Chief Marketing Officer: Wittney Rachlin
Sr. Marketing Manager:Joe Sancio
Sr. Marketing Associate:Tyler DiValerio
Chief Creative Officer: Toygar Bazarkaya
Chief Executive Officer: Juergen Dold
Chief Marketing Officer: Rose Odeh
Account Director: Nadia Elkettani
Experiential Marketing Executive Producer & Strategist: Zac Blakeley
Chief Creative Officer: Toygar Bazarkaya
Account Executive: Joanna Melendez
Senior Producer: Adonis Philp
Senior Spatial Designer: Michael Brown
Spatial Designer: Chris McKay
Creative Content Director: Glenn PP Milligan
Creative Director: Ryan Bair
Graphic Designer: Mingxin Cheng
Group Account Director: Meg Baglien